Banner and Logo Advertising
Banner or logo ads can be placed on a first-come, first-served basis. The
advertiser can select the specific page and location for the banner ad. However,
banners and logos are restricted to pages that don't have an exclusive sponsor.
(If an advertiser is paying to be the exclusive sponsor of a Trail
page, no other advertising is allowed on that page.)
Banner ads are self-contained graphics in JPEG or GIF format, with no
accompanying text. The graphic is a hyperlink to the advertiser's web site, or
to a specific page on that web site. Advertising will be accepted in the form of
standard banners, half-banners, and logos, as specified below. You can also
supply us with scripts that insert banners from another source, such as an
adserver.
Standard Banner: Size is negotiable
-- we can work with whatever sizes you're currently using. Height up to
100 pixels (1.3 inches at 72 ppi), width up to 640 pixels (just under 9 inches at 72
ppi).
Placement at or near top of page, but depends on page format and presence
of existing advertising. Includes hyperlink to whatever website you
designate. $20 per placement (1 year). Index pages (Features,
Goodies, Trails) $200 per year.
Scripts: We're happy to include your adserver javascript so you can
rotate advertising graphics and hyperlinks.
|
Half-banner: Suggested height 75-100 pixels, (1
to 1.5 inch at 72 ppi), width 250 to 300 pixels (around 3.5 inches at 72
ppi)
|
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Usually placed alongside a short paragraph of text,
within the body of the page. If possible, we'll place it near the
page top, so it's visible without scrolling. Works well opposite the
page title. Includes hyperlink. $15 per placement (1 year).
Index pages (Features, Goodies, Trails) $150 per year. |
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Logo: Taller than half-banners, but not as
long. Size 150-250 pixels (approx 2 to 3 inches at 72 ppi)
Usually placed along the side (to left or right) of a paragraph of
text. If possible, it will be placed so it's immediately visible as
the page loads, without having to scroll down within the text of the
page. Includes hyperlink. (A text hyperlink may be requested if the
logo isn't self-explanatory.) $20 per placement (1 year). Index pages (Features,
Goodies, Trails) $200 per year. |
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To see sample placement of these advertising graphics within a web page, click
here.
As you review our pages, keep this in mind: any advertisement for medical
software, and any ad for our CD or books, is simply a "placeholder ad."
These are our OWN advertisements, and this space is available for you to occupy
with your own advertising!
You can send a placement-ready graphic to us, or you can select from template
banners we've created. (If you select a template banner, you can place text
yourself with an art program, or just tell us what text
you'd like on the banner. We'll email the banner to you for final approval, then
place it on the web site.) Click here to view blank
template banners.
We charge a one-time $30 fee to set up
your art work and create the hyperlink that sends customers to you. (For orders
over $150 where you supply your own JPG or GIF banner, we'll waive the setup
fee.) Then you pay
a per-placement fee, depending on the number of times the banner is placed on
our site. You select pages for your advertising banners, and tell us (for each
page), where you'd like the banner placed. Here's a sample:
| Advertiser setup SampleCo #1 |
creation of banner art |
$30 |
| Banner SampleCo #1 |
bottom of dog training page |
$20 |
|
middle of page, Ridge 157 |
$20 |
|
bottom of page, Timpooneke loop |
$20 |
|
first page, Matt's training page |
$20 |
| Advertiser setup SampleCo #2 |
|
$30 |
| Half-banner SampleCo #2 |
right of title, photography landscapes |
$15 |
|
mid-text, switchback page of how-to |
$15 |
|
right of title, c-trail page |
$15 |
|
right of title, ledges page of how-to |
$15 |
|
opposite map old ephriam's grave trail page |
$15 |
|
bottom of page, farmington bay page |
$15 |
|
TOTAL |
$230 |
The above sample order has 10 ad placements for 1 year for a total of $230.
That's less than $2 per month per banner.
We reserve the right to place additional banner ads, when requested by an
advertiser, on any page that has not
been reserved for an exclusive sponsor. (This does not require the permission of
an advertiser who already has advertisement or logo on that page.) However, in no
case will we place more than three (3) advertisements per page. We also reserve
the right to refuse advertising that, in the opinion of UtahMountainBiking.com's
webmaster, is either offensive, pornographic, or non-pertinent to mountain
biking.
[To
place an order for a banner ad, click here]
[Return to the main advertising page]